The key to delivering excellent customer service is to know and understand your customers' wants and needs.with Customer Relations Management through InvenTrak, you'll have the capabilities to do just that.
When a Customer make a purchase at the POS the Cashier is prompted by the POS to add this customer to the database . The customer will provide information such as email address, telephone number which will assist your company in providing the best service .
This is where the Customer Groups are defined, what the static categories are as well as what the frequency groupings are. VIP level customers are also defined here.This is done at the CAS level
Customer can also be added at the CAS using the UI .Customer name , phone number , email address is entered and is linked to a Group